How to improve your growth strategy: Quickly develop an "eye" for great opportunities
Dec 15, 2024
I've spent the last decade helping startups figure out growth. Not the vanity metrics kind—the real, sustainable, compound-over-time kind that actually builds businesses.
Before starting 732, I led growth at multiple venture-backed startups, scaling user bases from thousands to millions. I've seen what works, what doesn't, and more importantly, why.
My approach is simple: understand the fundamentals deeply, move fast, measure everything, and never stop iterating. Growth isn't magic—it's a system you can learn and improve.
Designing and executing GTM strategies for B2B and B2C products, from positioning to channel selection.
Building repeatable growth engines with clear metrics, experimentation frameworks, and scalable processes.
Meta, Google, TikTok, LinkedIn—full-funnel paid strategies that actually deliver positive unit economics.
Activation optimization, viral loops, and self-serve conversion funnels that compound.
Dec 15, 2024
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